The agencies have entered into a services agreement to form a strategic partnership. The goal of this partnership is to employ a more focused and unified vision in a coordinated strategy to promote the Boise Valley, officials say.
The organizations plan to share resources and hope to reduce overlaps in services. Beginning in early March, the BCVB’s offices will be located on the same floor as the Chamber and the Boise Valley Economic Partnership.
“Now all three entities that strive to promote the Boise Valley, including the Chamber, the Boise Valley Economic Partnership, and the Convention & Visitors Bureau, will be in the same location, working together,” said Bill Connors, President & CEO of the Boise Metro Chamber of Commerce. “This is a partnership that has proven to yield great results in many cities across the country and we look forward to bringing the same benefits here to Boise.”
“This partnership strengthens our mission of attracting visitors and conventions to our community and the resulting economic impact. It is a key point of our strategic plan to share a more focused and coordinated effort with all of the organizations that impact travel and tourism. We look forward to the new opportunities this partnership will bring to Boise and the entire Valley,” said John Beacham, Chairman of the Boise Convention & Visitors Bureau.
The BCVB is currently conducting a search for a new executive director.